Gung Ho! - K. Blanchard & S. Bowles (summary)
Gung Ho (K.Blanchard and S.Bowles) tells the story about an American factory in which old Indian wisdom created a cultural Change which changed the organization from a money loosing firm to a profitable business. The Gung Ho (which is Chinese for ´working together´) program is based on three animal attributes: the spirit of the Squirrel (1), the way of the beaver (2) and the gift of the goose (3). Blanchard and Bowles describe in this novel that implementing these three principles result in motivated personal which lead to better output.